A woman takes a photograph of the the Cape Town stadium seen from the Table Mountain in Cape Town, South Africa, Friday, July 2, 2010. From Boston.com’s Big Picture series.
If a picture is worth a thousand words, the Big Picture series is worth…well a lot of words.
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How Top Musicians Are Utilizing Their Facebook Pages -
insidefacebook.com highlights and praises @musictoday’s “Store” application for Facebook; the creation of which I project managed. It’s now used by over 150 artists like Jay-Z, Dave Matthews Band, and Pink Floyd, to drive e-commerce and further their connection with fans.
I helped Justin Roberts, a Chicago-based singer-songwriter of children’s music, launch an email for a track campaign this week. Check it out and enjoy “Sleepoverland.”
Who’s Jack? Click the image to see my thoughts on J Crew’s marketing strategy.
The Pomodoro technique for productivity is a method I’ve been using for about a year now. It’s dead simple, and a great complement to GTD.
Here are the steps:
Nike+ users, join me in a run across Kansas. It’s only 417 miles. You’ve got until the end of 2012, or until the world ends. Whichever comes first.
photo of a Kansas road by: josephleenovak
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I just advanced to the next level in Nike+ That would be level three, or the green level. No more orange for me. Nike was kind enough to congratulate me with a video.
What do levels mean on Nike+? Nothing really. A badge of honor I suppose, and everything in the Nike+ admin is a nice lime-like green color now. That’s about it. Bottom line, it’s a little bit of motivation to keep running. The more I run, the sooner I’ll need a new pair of Nike+ enabled shoes.
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“The holder of this card is entitled to early entrance (must purchase concert ticket separately) to the (Coheed and Cambria) headline shows.”
Early venue entry as a concert promotion is nothing new, but this black card helps Coheed and Cambria create an even greater feeling of exclusivity. You get it by pre-ordering the deluxe version of their new album.
I love this idea. Engages current fans with new content, while building awareness with a new targeted audience. For many local or regionally touring bands it’s common practice to “trade shows” with a band in another town. This is a modern version of that.
My question: I wonder if more could have been gained for each artist by doing this themselves? Spinner gets about 1.5m unique visitors a month, which is great, but how many of those will actually become long-term fans? By the three comments on the post, I’m guessing not many.
My suggestion: Bands could easily execute this kind of promotion on their own sites. The benefit is the opportunity to collect email addresses, sell merch/music, and further communicate who each band is.
Looking for a new wallpaper image for your iphone? Try a concert poster.
Scaled down, the image size should be about right for your iphone screen, and your options are practically limitless.